February 28, 2005

Rock Bottom


CNN reports: Oscar ratings sink with Rock.

Hollywood is now 0-3 in the world of major league awards shows. Following in the footsteps of both The Golden Globes and Grammy Awards, ratings for Sunday nightís 77th Annual Academy Awards were down this year. ...

Oscar producers had high hopes that the comedian Chris Rock would, as the Oscar host, have a broad enough appeal to boost ratings. Based on the results, ďI donít think (veteran Oscar hosts) Billy Crystal and Steve Martin have anything to fear,Ē said Brad Adgate, the senior vice president of corporate research at Horizon Media, a New York marketing firm. Still, Adgate noted that Rock didnít exactly flop.

Charles Johnson made a good observation: Theo Van Gogh Forgotten on Oscar Night.

Posted by Forkum at February 28, 2005 08:43 PM